Jo Johnson

the relentless

excellence is a religion. and the only prayer that matters is practice.

vol. i © jo johnson
the manifesto
  1. attack your goals with ferocity
  2. love deeply
  3. play hard
  4. be present
  5. get uncomfortable
  6. chase what pulls at you
  7. take your shot
  8. don’t waste this one precious, beautiful life
  9. pursue your life relentlessly
about

I’m jo. ex college athlete, runner, writer, lover of life.

sharing my thoughts with the world in hopes of inspiring others to live relentlessly.

60kon x
1,000+readers on substack
selected lines
you must believe you are special and then go so hard, for so long, with such violent refusal to accept any other ending, that reality itself starts running out of ways to tell you no. you must wage a war daily against the ordinary outcome, until the belief you invented out of nothing in a room by yourself has been hammered into the world so many times that it stops being a claim and becomes reality.
the one who refuses to stop eventually outruns the one who was born faster.
the ones who last treat repetition like art.
begin.begin badly. begin afraid. begin with the wrong tools and the wrong words and the wrong hour of the morning. begin anyway. because the carpenter’s hands were not ready when he built his first table, they were simply willing.
you must believe you are great before there is evidence
more on x · @josbjohnson
the newsletter

subscribe to my substack

an extension of my x.

subscribe on substack
work with me

your voice, written down

for founders who think seriously and want their writing to sound like it.

I take the way you actually talk about your work, your faith, and what you’re building, and turn it into writing people stop scrolling for. I keep a small number of monthly clients so the work stays good.

  • voice capturewe talk until I know how you sound when you mean it.
  • monthly retainerposts and long-form in your voice, every month.
  • a few seatsthree to five founders at a time.
contact

say hello

josiah@therelentlesspurs.com

vol. i
the relentless pursuit
jo johnson
the book

one line per page

the best pieces from the archive, each set as its own piece of typographic art. something to keep on the desk and open at random.

coming soon
notify me when it’s live